"The MMPA newsstand program is a perfect example of everyone winning—the publishers, retailers and consumers. By competitors joining forces to create scale in the distribution channel, the MMPA has eased the barriers retailers face when evaluating whether to sell magazines. Dealing with a single organization rather than multiple individual publishers cuts retailer handling time in administering a magazine program. This allows stores to carry more titles, driving distribution, sales and profitability for retailers and publishers—while giving consumers a broader selection." - John Bean, Executive Vice President, RetailVision

 

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ACOUSTIC GUITAR
Description: Acoustic Guitar is the magazine for all acoustic guitar players, from beginners to performing professionals. Through interviews, reviews, workshops, sheet music, and song transcriptions, Acoustic Guitar readers learn music from around the globe and get to know the artists who create it. With product reviews and expert advice, Acoustic Guitar also helps its readers become smarter buyers and owners of acoustic guitars and related gear.

Publisher: String Letter Publishing

Address: 255 West End Avenue, San Rafael, CA 94901

Phone: (415) 485-6946

Toll-free: (800) 809-6372

Fax: (415) 485-0831

E-mail: editors.ag@stringletter.com

Frequency: 14 issues

Cover price: $4.95

Special Issues: Play Guitar!, Summer Music Festival Guide

From the same publisher: Strings Magazine, Play Guitar! Magazine, String Letter Books

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